"Unfortunately, the current conditions do not guarantee the sector a valid condition for a format like ZOW", explained Matthias Pollmann, Vice President of Trade Fair Management at Koelnmesse. "This was a difficult decision to make, especially given the close and confident cooperation we have always had with the East Westphalian furniture group," he added. “Following this decision, we will now focus on interzum, the leading international trade fair for furniture industry suppliers. But as the old saying goes, "When one door closes, another opens" and we are already evaluating potential new formats for the year that interzum does not take place, "said Pollmann, providing a clear indication of possible new ideas.
For over 25 years, ZOW exhibitors have represented an important moment for the kitchen, upholstery and home furnishing markets by showcasing their new products.
The organizers focus on interzum
Also benefited from the event were the automotive industry, the caravan industry, shipbuilding and railway wagons and the retail furniture industry. The past two years, which have been largely overshadowed by the pandemic, have triggered changes in all spheres of society and also in our industry. The industry appears to focus on interzum as the industry's leading international trade fair and key platform in Germany.
Interzum is the reference point for the international furniture and interior design industry. . In fact, the fair presents all the product categories like no other event in the sector. This offers exhibitors and professional visitors the opportunity to have, in a single event, a complete overview of the most important innovations and trends in the sector.