Giampiero Mauri, former owner of Mauri Macchine and Ventilazione Italiana, is the new owner of Giardina Finishing. The new organization Giardina Group also includes MM Store, the e-commerce portal recently launched for the online sale of spare parts and equipment for coating machines and lines. “It’s the end of a natural process: when I decided, as Mauri Macchine, to buy Officine Aeromeccaniche Giardina, a brand that was too important to be abandoned, in my mind I knew that one day we could establish a real group with a strong leadership. Today, what was just a dream a few months ago, has become a reality!”
The mission is clear: create a strong business on the Italian and international markets, with a business approach based on a governance with clear goals, “…with clear ideas and a well-defined project you can still do great things in a mature business like finishing and coating, creating an organization that reaffirms its determination to join the small community of world-class leaders, with a turnover that will exceed 16 million euro this year and the target of 20 million in 2018”, Mauri commented.
At Ligna, in Hannover from 22 to 26 May, (hall 16, both A12), the new group will be showing up in a 400-square-meter stand: new name, new shareholders, new logo to be progressively extended to the entire portfolio, new image clean, solid, simple and strong.
“Our equipment is built to last and to increase the value of the items it produces: this is our business. The selection of plain black-and-white colors with the additional stroke of the Italian flag colors represents our strength, the clarity of our goals, the solidity of our group in all areas: technology, design, manufacturing, finance, understanding and responding to the requirements of customers all over the world”, Mauri said, adding: “I am sure that our stand in Hannover will show the direction we are going to take…”.
By merging the three brands, Giardina Group can immediately tap into a huge customer base and offer a comprehensive catalog, probably the widest and most exhaustive range of finishing machines and plants available in the market: from “standard” stand alone machines to sophisticated flexible lines, from windows to furniture, from big plants to paint beams to special machines for 15-mm-thick and up to 3,250-mm-large crystal plates.
Wood and glass are the two core businesses the group has committed to. Besides the historical focus on wood, Giardina Group has developed specific expertise for glass, from cleaning to etching up to coating: all sorts of preliminary or finishing treatments for a catalog that has drawn the attention of a few global industry leaders.
There are many ambitious projects, first of all the unification of production into the Figino Serenza site, Giardina’s historical factory, while the Mauri Macchine premises in Cermenate will be dedicated to warehouses and logistics. By the end of the year, the new headquarters will be completely renovated to meet the needs of a modern company, including the reorganization of production areas and offices, the creation of a showroom/laboratory, training areas and a dedicated design and innovation department, as well as all the necessary spaces for a company that is determined to grow.