interzum has always been regarded as the most important international trade fair for the furniture components industry and in May furniture industry professionals traditionally gather in Cologne to learn about the most interesting innovations in the sector. Since the beginning, a good 62 years ago, Häfele has always participated in interzum as one of the main exhibitors and is participating in the digital edition again this year.
On Häfele Discoveries all new products and services
This year, as we know, the pandemic has made it necessary to take completely new paths, which make the dialogue with customers and sharing with partners an incredibly unique experience. This is why Häfele has redefined the concept of customer proximity and presents, under the name “Häfele Discoveries“, its digital platform: a combination of virtual world and local event, directly linked to the official interzum event, interzum@home.
On 4 May 2021, Häfele Discoveries will begin a journey to customers around the world, connecting the virtual and real worlds on the web. The slogan of the innovative platform is 'We care'. On the Häfele Discoveries platform, which simultaneously serves as the interzum's digital trade fair stand and virtual showroom, the numerous new products and services and the entire product range will be presented virtually for the first time from 4 to 7 May, putting visitors in direct contact with Häfele experts and technicians.
Platform accessible until the end of 2021
Functional hardware, lighting, acoustics and networking solutions will be offered to visitors, as well as new additions to the Häfele range of furniture and building solutions. Visitors will be able to browse through kitchen areas with innovative fittings, intelligent living and office spaces and caravans equipped with smart furniture solutions, to name but a few examples. All of this can be accessed in the comfort of your own home, 24 hours a day from 4 May at discoveries.hafele.com.
Häfele Discoveries, with all the news and live lectures recorded during the event, will continue to be accessible until the end of the year.