On 25th and 26th September at MI.CO Fieramilanocity in Milan, Hardware Forum and Bricoday will be back, two events that confirm their synergic collaboration to offer a unique platform in the panorama of the whole hardware and DIY sector.
A strong and tested synergy that, year after year, has been able to involve all the market worlds in the European scenario, traditional, professional, industrial, online and modern.
Organized by Koelnmesse, Hardware Forum, now in its fifth edition, has established itself as a reference fair for the Italian market of traditional and professional hardware, while Bricoday has confirmed itself as the most important b2b event in the world of DIY.
This year's edition presents new initiatives and business activities and aims to develop its potential to offer an even more complete range of products in the different specializations: hardware, tools, color, gardening, safety, accident prevention, electrical.
The exhibition, increasingly international, is part of the network of fairs in the hardware sector of Koelnmesse developing synergies to attract an increasing number of foreign exhibitors, as well as important buyers and visitors from around the world.
Participation is free with compulsory registration. Registration for one of the two events also guarantees access to the other and is valid for both days.
Hardware Forum conferences
Also this year the programme of the conferences is particularly interesting: the Hardware Forum conference, a fixed appointment for the operators of the sector, will propose two days of comparison on the following themes: new scenarios of the sector, round tables of comparisons between producers and distributors of the physical and online channels.
Hardware Forum will also host Assofermet Forum, the hardware distribution congress that is a member of Assofermet Ferramenta, and the second edition of Colorday, dedicated to the world of colour.
The Bricoday conference will present the most current scenarios and the most interesting themes of the Italian and international DIY market.