The Rehau Group, consisting of the companies Meraxis, New Venture, Raumedic, Rehau Automotive and Rehau Industries, is a strong, independent family company with more than 190 locations worldwide and over 20,000 employees. Rehau develops, produces and markets solutions for the automotive, construction, furniture industry, industrial, medical and materials technologies with the aim of improving the quality of life through the use of innovative and sustainable technologies. 

In 2023, the company celebrated its 75th anniversary and now looks to the future in an increasingly sustainable key and with its usual capacity for innovation: we talk about this with Andrea Bucciarelli, Director Furniture Systems at Rehau S.p.A. 

Start of the year, time to take stock and strategise for the future. What goals are you setting yourself for tackling the markets in 2024? 

2024 will also be a year in which we will expand our product range: we will do this starting with our Raukantex edgebanding solutions, continuing on our path of innovation that has been going on for fifty years. The goal we have set ourselves is to make the offer of the Rehau Interior Solutions division increasingly synergetic, which translates into providing professionals, from carpentry to the furniture industry, with coordinated components for a design match that is always perfect, turning their creative visions into reality.

Raukantex edging production 

Sustainability is now seen as a great opportunity for companies. How is this concern for the environment expressed in your company? 

More than a great opportunity, sustainability is really part of our company DNA: it inspires us in the development of new products, in the production process and also when it comes to closing the loop. Given that, as of 2020, production in all European Rehau edging plants will be 100% powered by renewable energy sources, with the Raukantex eco&evo solutions we were the first to develop a line of environmentally friendly recycled edgings, capable of completely replacing standard solutions, while maintaining the high standards of both aesthetics and functionality that characterise our offer. To do this, we have carefully identified, evaluated and selected recycled raw material supply partners, guaranteeing the correct quality and quantity and, consequently, the availability for our customers to access at any time.

Raukantex evo edgings have obtained ISCC PLUS certification 

What are your strategies to reach your target market, especially designers and planners, to allow them greater customisation of the finished product? 

Certainly our commercial strategy will focus on a more capillary distribution of our products throughout the territory: the activation of new local distributors will make the wide range of Rehau solutions for interior design more accessible, even in the case of non-industrial needs. We are at the service of small businesses with the same attention and reliability with which we are used to serving the needs of the furniture industry. 

Rehau's wide range of interior design solutions 

The availability of edgings in any quantity and size, from 1 piece and 1 m, short delivery times, the possibility of receiving free edging samples and online configuration tools are just a few examples of the services with which our customers can achieve the degree of customisation that makes each of their projects unique